Are you looking for professional and affordable marketing support that sets your business apart from the competition?
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Federal buyers repeatedly stress the need for Small Businesses to have a professional presence through their website, capability statements and brochures. While you may be a Small Business, it is critical to have a strong marketing infrastructure that makes you look much bigger. fedXccel has designed and developed a complete portfolio of federal marketing solutions to fit the Small Business marketing budget.
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Marketing
Infrastructure |
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Opportunity
Identification |
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Demand
Generation |
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| Affordable Small Business Federal Marketing Solutions |
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| Marketing Infrastructure |
| Successful Small Businesses must pay special attention to presenting themselves as strong viable players to build buyer confidence. Your website is a low-cost marketing tool that markets you constantly. Does your website present you as a professional and robust provider? |
Website Engineering |
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- Get a completely new and reengineered website
- Includes coming up with a website concept and design
- Includes branding and messaging
- Includes porting of the existing content to the new site
- Addition of new pages, editing and draft copy-writing.
- Take a look at some of the websites we have transformed.
Mouse over for bigger images.
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Capability Statement |
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- Struggling to define a capability statement that gets noticed?
- Come and get help from experts that know how the government buys.
- Includes capability statement review and refresh
- Includes graphics and messaging
- Includes drafing of marketing copy and text
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Collateral Development |
| Sample Brochure - Before and After |
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- Review of your existing collateral.
- Refreshing or rewriting the existing materials.
- Design and development of new collateral.
- Covers brochures, bylined articles, case studies, data sheets, sales guides and tools, success stories, white papers.
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Please call (877) FED2WIN to learn more or submit an online form for a FREE consultation to review your current website, capability statement or collateral. |
Opportunity Identification |
| Our federal experts are available to help you with identification of opportunities for your small business: |
- Expiring Contracts
- Graduating 8(a)'s
- Budget/Spending
- Capture Reports
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Please call (877) FED2WIN to learn more or submit an online form for a FREE consultation. Ask for samples of expiring contracts, graduating 8(a)s, budget/spending items. |
Demand Generation |
| Employ a set of different demand generation vehicles to get more qualified leads for your sales team. |
Website Analytics |
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- Understand your website traffic and viewer statistics
- Includes monitoring the website analytics as needed
- Includes preparation of reports on key parameters
- Includes trends analysis on agreed upon parameters and frequency
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Email Campaign Management (Generation and Delivery) |
- Keep in touch with your customers regularly
- Includes designing an email template with suitable branding, messaging and appearance.
- Includes recipient list creation and maintenance.
- Includes launching the campaign at specified frequency
- Includes campaign report giving statistics on opens, bounces, unsubscribes and click-throughs
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Prospecting / eTeleMarketer – Dedicated Plan |
- Get dedicated resource to call and leave voicemails
- Generate leads through cost-effective voice calling
- Supplement your staff with outside help for peak loads
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Online Press Releases |
- Communicate your key happenings online
- Includes drafting the press release and reviewing with client
- Includes submission to various online PR sites
- Includes post release reporting
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Webinar Management |
- Host an online event and reach out to your key constituencies
- Includes drafting, reviewing, sending and following up on online, mail-based invites.
- Includes setting up webinar on a premium platform (Citrix/Webex/Adobe).
- Includes anchor, recording and support services during the webinar.
- Includes post webinar reporting on registrations, attendance and performance.
- Includes post webinar communication with recipients (as required).
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Please call (877) FED2WIN to learn more or submit an online form for a FREE consultation to learn how your demand generation can be accelerated. |
Proposal Support |
Resume Resourcing |
- Key personnel that match the agency requirements are critical for winning proposals.
- Do you need help finding qualified resumes?
- Get your own recruiter for a fraction of what you would pay otherwise.
- Includes creating customized profiles.
- Setting up of interviews.
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Proposal Co-ordination |
- Preparing the proposal template per the RFP requirement
- Filling in past performance and “other boilerplate” materials
- Monitoring and managing the delivery timelines
- Co-ordinating the timely review and delivery of proposals
- Following up for award information
- Scheduling/seeking debriefs (if appropriate)
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Please call (877) FED2WIN to learn more or submit an online form for a FREE consultation to explore how preparing proposals can become easier and effective. |
